Category: Talks

Kaustubh Katdare is the founder and CEO of CrazyEngineers – a global community of engineers. Kaustubh is serial TEDx speaker/attendee and also B-plan judge & speaker at many entrepreneurship events in India.

At WordCamp Nagpur, Kaustubh will share how WordPress can be used SaaS(Software as a Service) platform.

He believes WordPress is ideal to build SaaS Product. He will share how he managed to release product as early as possible with a lesser learning curve. How CrazyEngineers tools like resume builder, jobs, events, quiz work using CPT and the Multi-Site environment without any database structural changes of WordPress setup.

How easy it is to scale the systems. How Startups can make use of WordPress to offer any kind of app as a service, save costs and have a proven solution to rely on.

Makarand is General translation editor for Marathi language and active in the polyglot community.

In his talk, he will cover the procedure for preparing your Themes and Plugins ready for translation. Tools that you need to explore, standard structural format, functions to make your theme or plugin translation ready.

Localising WordPress themes and plugins isn’t something developers should simply dismiss. And if you’re a developer who doesn’t know how to localise a theme or plugin, then you should go for it.

 

The digital marketing revolution has shifted the focus from the traditional 4Ps of marketing to the 4Cs of digital media – Creating, Connecting, Curating and Culture. Driving a stellar content marketing strategy is knowing what, when and how to share the beautiful content you spend hours creating and curating.

In this session, Sukhada will bust few myths around content marketing and explain how anyone with a vision can become a pro at killer content marketing. Content marketing moves people, pushes them towards sharing or similar actions and ultimately – drives commercial value for a brand/product.

Sukhada Chaudhary holds a post-graduate degree from Mudra Institute of Communications, Ahmedabad (MICA) with a specialisation in advertising strategy. Having worked in the strategy teams for Lakme, Citibank and Skoda in the past 2 years, she has now moved back to Nagpur to become a digital marketing consultant for SMEs and is Partner & Content Head at Buzo Media Services.

She is an avid business quizzer and loves everything connected to Nagpur. She also heads Nagpur Foodies – a community of 50,000+ food lovers in the city and the only Co-Working space Chaos Theory in Town.