{"id":1998,"date":"2017-06-23T10:29:58","date_gmt":"2017-06-23T04:59:58","guid":{"rendered":"https:\/\/2017.nagpur.wordcamp.org\/?p=1998"},"modified":"2017-06-23T10:29:58","modified_gmt":"2017-06-23T04:59:58","slug":"sukhada-will-share-how-to-make-people-share-the-beautiful-content-you-create","status":"publish","type":"post","link":"https:\/\/nagpur.wordcamp.org\/2017\/sukhada-will-share-how-to-make-people-share-the-beautiful-content-you-create\/","title":{"rendered":"Sukhada will share how to make people share the beautiful content you create"},"content":{"rendered":"<p>The digital marketing revolution has shifted the focus from the traditional 4Ps of marketing to the 4Cs of digital media &#8211; Creating, Connecting, Curating and Culture.\u00a0Driving a stellar content marketing strategy is knowing what, when and how to share the beautiful content you spend hours creating and curating.<\/p>\n<p>In this session, Sukhada will bust few myths around content marketing and explain how anyone with a vision can become a pro at killer content marketing. Content marketing moves people, pushes them towards sharing or similar actions and ultimately &#8211; drives commercial value for a brand\/product.<\/p>\n<p>Sukhada Chaudhary holds a post-graduate degree from Mudra Institute of Communications, Ahmedabad (MICA) with a specialisation in advertising strategy. Having worked in the strategy teams for Lakme, Citibank and Skoda in the past 2 years, she has now moved back to Nagpur to become a digital marketing consultant for SMEs and is Partner &amp; Content Head at Buzo Media Services.<\/p>\n<p>She is an avid business quizzer and loves everything connected to Nagpur. She also heads Nagpur Foodies \u2013 a community of 50,000+ food lovers in the city and the only Co-Working space <a href=\"https:\/\/chaostheory.co.in\/\">Chaos Theory<\/a> in Town.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The digital marketing revolution has shifted the focus from the traditional 4Ps of marketing to the 4Cs of digital media &#8211; Creating, Connecting, Curating and Culture.\u00a0Driving a stellar content marketing strategy is knowing what, when and how to share the beautiful content you spend hours creating and curating. In this session, Sukhada will bust few &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/nagpur.wordcamp.org\/2017\/sukhada-will-share-how-to-make-people-share-the-beautiful-content-you-create\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Sukhada will share how to make people share the beautiful content you create&#8221;<\/span><\/a><\/p>\n","protected":false},"author":14745906,"featured_media":1729,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[29],"tags":[],"class_list":["post-1998","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-speakers"],"jetpack_featured_media_url":"https:\/\/nagpur.wordcamp.org\/2017\/files\/2017\/06\/smarter-sharing-for-content-marketing.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8szSV-we","_links":{"self":[{"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/1998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/14745906"}],"replies":[{"embeddable":true,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/comments?post=1998"}],"version-history":[{"count":1,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/1998\/revisions"}],"predecessor-version":[{"id":2002,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/1998\/revisions\/2002"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/media\/1729"}],"wp:attachment":[{"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/categories?post=1998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nagpur.wordcamp.org\/2017\/wp-json\/wp\/v2\/tags?post=1998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}