Understanding Audience for WordPress site, Workshop by Rohit Langde

Many businesses think they know their target audience inside out. But if they took a test, how well do you think they would actually understand them? In this class, you will walk through the basics of the target audience, understand them thoroughly for better conversions.
Once the site has gone live and started getting traction, you’ll learn how to track visitors, learn about their geographics, demographics and behaviour on the site. This can be utilised to optimise site design and content.

Takeaways:

  • Learn and understand audience
  • Track visitors’ behaviour on site
  • How to implement Google Analytics and use it.
  • Tracking Sales and Conversions

Prereqs and Preparation

  • This is a beginner and intermediate class designed for those who have built site on WordPress successfully.
  • It requires basic knowledge of installation of plugin and WordPress management.
  • Bring a laptop to jumpstart your analytical journey with WordPress.
  • Bring good questions. This class is a broad overview with time for answers on each topic.

About Rohit Langde

Rohit Langde is an experienced blogger and eCommerce store owner. He is working in the field of Internet marketing since last 5 years and has a keen interest in online businesses. Specialising in Affiliate and eCommerce field, he is now working on SaaS model.

We have only 40 Seats in workshop rooms, RSVP here

Do it Yourself Ecommerce, Workshop by Sonal Sinha

Ecommerce is a business that is on the rise today and the internet’s vast potential has made it easier for organisations to reach out to a larger pool of the people.

In this workshop, Sonal will help you through the steps to getting your WooCommerce store up and running! WooCommerce is the plugin for WordPress, that adds eCommerce functionality to WordPress website. WooCommerce powers 30% of Ecommerce websites on the Internet.

Takeaways

  • Understand the Online sell terminologies & Process of Online store selling.
  • Know how to decide prices of your product for online sell, understand the factors of online pricing
  • WooCommerce Unboxing, Setting store
  • Common challenges of online stores.
  • know about various available Payment Gateways in Indian Market.

Prereqs & Preparation

  • This workshop will take you from beginner level to the intermediate level with Ecommerce
  • Some prior knowledge of Onlne purchase is the must.
  • Some prior knowledge of offline product/services selling will be helpful.
  • Bring a laptop to jumpstart your Ecommerce journey with WordPress.

About Sonal Sinha
Since 2013, Sonal is selling WordPress themes under the name of SKTThemes. Sonal has more than 45 WooCommerce Compatible themes freely available in WordPress.org repository. Along with theme studio, In his parent company, he helped various ECommerce stores towards success.

We have only 40 Seats in workshop rooms, RSVP here

WordCamp Nagpur 2017 is over. Check out the next edition!